Vivo | Lollapalooza
On the VIVO Lollapalooza project, we were responsible for the full post-production and visual effects, as well as the creation of a 3D digital character based on Olympic street dance athlete Luan San. The character was developed entirely in 3D and brought to life through a complete motion capture process. We captured the athlete’s dance movements in a professional studio using a sensor-based motion capture suit, ensuring high accuracy and natural movement. This data was then transferred directly to the 3D character, resulting in a realistic and expressive digital performance. The project combined live performance, advanced animation, and technology to deliver an innovative visual experience for Vivo within the context of Lollapalooza Brasil.